Director, Executive Managing Officer
Apparel II and Retail and Business Support
Division General Manager

Daisaku Mitsuhashi

Messages

We aim to be the partner of choice, specializing in product planning and supply at the heart of the fashion industry.

The Apparel II Division mainly handles products for speciality stores, shopping centers, and online fashion businesses—and this particular product category is one of the largest within the fashion industry.
 

Because of the scale of this market, competition is intense, making differentiation an essential prerequisite for being chosen as a supply chain partner.
 

To achieve this, we will evolve the original design manufacturer (ODM) business we have cultivated over the years, differentiating our offerings through product planning while responding flexibly to customers’ needs in terms of lot size and lead time. Our goal is to become a trusted partner in product supply that customers actively choose.
 

We will cultivate the talent needed to drive a transition from our focus on product manufacturing to value creation, while pursuing businesses that are both profitable and sustainable.

We will become a driver of the YAGI Group’s future growth

The Retail Division’s business activities exemplify our ability to move beyond the traditional textile trading company framework. The division’s greatest strength lies in creating value at the point closest to consumers—not simply distributing products, but creating reasons to be chosen by consumers through products, brands, and experiences. WINWIN YJV Co., Ltd., which operates Nike stores across Japan, aims to help boost customers’ health, happiness, and quality of life through the provision of Nike-brand products and services. We directly convey ‘the power of sport—the joy of physical activity, the drive to take on challenges, and the power to bring people together’ through our daily customer interactions and services. It is precisely this ability to experience our customers’ reactions first-hand that serves as the driving force behind our business.
 

Over many long years as a trading group, the YAGI Group has built a history not only of connecting materials and products, but also of connecting people and generating new value. By drawing on this track record, we will continue developing retail business unique to the YAGI Group. We also aim to become a driver of the YAGI Group’s future growth by proactively investing in new businesses where we see potential to expand them.

Strengthening the support capabilities that maximize business performance

The Business Support Division is responsible for the specialized foundational functions that support the YAGI Group’s diverse operations, such as internal business support and logistics management.
 

Working in coordination with our segment-based management structure, the division promotes the streamlining and standardization of back-office operations, thereby serving as a sort of shared infrastructure that enables each business segment to grow strategically and enhance its competitiveness. The division also strongly promotes digital transformation, supporting collaboration with partner companies and helping accelerate the YAGI Group’s business growth. The division’s aim is not merely to provide back-office functions, but to contribute strategically as a partner in business growth.